среда, 26 декабря 2012 г.

SKOLKOVO business school shares its plans for 2013!

One of the core SKOLKOVO business school’s results of the year 2012 was the graduation of the Startup academy-2, MBA-3 and EMBA-4 students. Congratulations again to our graduates on completing their studying!

We have a great amount of plans for 2013, and we’ll gladly share some of them with our readers.


After the return from winter holidays the fourth SKOLKOVO MBA class students can participate in an optional international module in China. From January 16 to 24 all comers will travel to Shanghai, where they can dive into the country’s real business environment and study its major particularities. Also in January EMBA-5 and EMBA-6 will attend the international module in the Silicon Valley (USA).


среда, 12 декабря 2012 г.

Information Leadership: Inventing a New Media Code of Conduct

What is Information Leadership and how it impacts our perception you can find out from the article by Pierre Casse, Professor of leadership at the Moscow School of Management SKOLKOVO, and Nataliya Berezovska, CEO at Detonate Ventures, and SKOLKOVO Executive MBA graduate, publushed in the "New marketing" magazine. 
“What’s worse than a the lack of tolerance is the excess of tolerance” Voltaire 
The Power of the Media 
There is a little doubt that traditional public communication channels have a tremendous impact on the way people think, feel and behave. This is nothing new and has always been the case. Information can become knowledge and knowledge is power. This is becoming even more palpable since social networks and other user-generated web sites have become so ubiquitous across the world. People read, watch and listen to the news as well as to the countless comments made by a myriad of people across the spectrum of events, from local to global, and whilst absorbing this information consumers often fail to realize the extent of the impact such information may have on them. As such they may become brainwashed into interpreting reality in such a way.

 Nevertheless the freedom of expression is a vital component in any democratic system. With respect to the World Wide Web, the United Nations’ Council on Human Rights has recognized the right of all people to connect to the Internet as a medium of expression. However, we must accept that access to such an abundance of information, coupled with the fact that interpretation is subjective and control of information flow is limited, can have an adverse effect on the proper functioning of any democratic system.